True to the earlier expectation, June, which marked the beginning of the 3 months long Tax Holiday ended with higher performance by almost all brands in the market. The Zero Rated GST declared by the new government starting 1st June has created a rush to purchase a new car as a result of lower OTR price.
The Malaysia automotive market, which have been very soft since 4th quarter last year rebound in June. Big improvement in fact. For the first time in 2018, the TIV is expected to surpass 60,000 units in June. Unofficially (ahead of MAA's Official report), the estimation for June will be around 63,000 units.
After so long, Toyota is expected to return to number 2 position with a registration of 11,500 units. Honda closed just 100 units behind at number 3, whilst Proton's registration is also expected to increase above 6,000 units in June. Almost all brands are expected to record growth month on month in June versus May 2018.
Stock is the rule of the game during this Tax holiday period. Those with sufficient inventories will have the added advantage as all brands were overwhelmed with incoming booking. As viral in the social media, some of Honda outlets posted that they have ran out of stocks just before the end of June. Some of the brands also continued to run their Raya campaign, which make the offer more attractive in addition to RM0 GST.
The Tax Holiday provides the best option for customers and it is also the best time for OEMs to push for volume. The frenzy, hopefully will continue until end August when the Tax Holidays ends.
Perodua, on the other hand, despite continued to be at number one position with 19,611 units, recorded a decline from May 2018, when it registered almost 22,000 units. Due to higher sales by other brands, the market share for Perodua is expected to be around 31.0 percent, much lower from 51.1 percent in May 2018.
With better stocks position and significantly high booking received so far, Perodua is looking forward for a much better registration in July.
For me, just want to advise all to take advantage of this unprecedented Tax Holiday period. Do not wait until last minute as OEMs might not have sufficient stocks to deliver by 31st August 2018. Also, do not do transaction with middle-men or brokers. Pay a visit to the authorised outlet and get the latest information officially and directly from the authorised personnel. You don't want to miss this opportunity just out of ignorance.
The Tax Holiday provides the best option for customers and it is also the best time for OEMs to push for volume. The frenzy, hopefully will continue until end August when the Tax Holidays ends.
Perodua, on the other hand, despite continued to be at number one position with 19,611 units, recorded a decline from May 2018, when it registered almost 22,000 units. Due to higher sales by other brands, the market share for Perodua is expected to be around 31.0 percent, much lower from 51.1 percent in May 2018.
With better stocks position and significantly high booking received so far, Perodua is looking forward for a much better registration in July.
For me, just want to advise all to take advantage of this unprecedented Tax Holiday period. Do not wait until last minute as OEMs might not have sufficient stocks to deliver by 31st August 2018. Also, do not do transaction with middle-men or brokers. Pay a visit to the authorised outlet and get the latest information officially and directly from the authorised personnel. You don't want to miss this opportunity just out of ignorance.
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