Malaysian cars sale is forecasted to close lower
by 740 points with TIV of 43,900 in January 2018 compared to the same period
last year. Generally, the sentiments are still weak with most brands recorded
lower than the same period 2017. Proton is likely to start the year with only
4,800 registrations or around 38 percent lower than January 2017. Toyota will
also see a decline by more than 2,000 units compared to the same period last
year.
Despite some brands has started early on the
offering of Chinese New Year discounts, the overall market is still weak.
*The official figures for January 2018 is still
pending on announcement by MAA.
On the other hand, Perodua seems to kick the year off
with good footing by registering 17,700 units or 3,500 units more compared to
the same period last year. Despite lower figure than what was recorded in
December 2017, Perodua is expected to secure around 40.3 percent share in
January 2018. This will be a new record high for Perodua in-terms of market share
for the month of January.
Assuming the above are correct, the market
share for National Brands will likely to return to above 50 percent in January
2018.
In conjunction with Chinese New Year’s
celebration, Perodua has recently announced its “Ang Pow Deal” Campaign,
offering discount up to RM2018 for selected models and variants. Hopefully, the
deal will entice more buyers to come forward and grab the offer.
For me, I am thankful of the support given to
Perodua. And I am proud of every Peroduan.